Job Postings
RMA Marketing Coordinator
Job Postings
Wednesday, May 07, 2014 11:43 AM

 Marketing Coordinator - Redevelopment Management Associates

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Position Summary(Major Job Duties)

 

Under general direction this position is responsible for planning and coordinating marketing activities with a focus on retail business districts and commercial areas within a redevelopment area to create a vibrant, exciting destination for residents and visitors. Additional activities include special events, PR, marketing and promotions, branding, business attraction and communication, social media application, and organizing promotional activities and campaigns.

Responsible for assisting with business attraction including meeting with property owners, identifying target tenants, calling to follow up with potential tenants, and working with area real estate professionals to attract new businesses.   Assist with design of printed communications such as brochures and flyers, update web site, daily social media activity, create newsletters and coordinate media. Performs related duties as assigned.

 

Qualifications (Education, work experience, special requirements)

 

  • Bachelor’s degree from an accredited college or university in Marketing,  Public Relations, Business, Retail Sales or a related field, or a minimum of five (5) years proven experience in a related field, or any equivalent combination of training and experience.
  • Experience in planning and coordinating special events and activities, retail marketing, business attraction, retail merchandizing. Experience in seeking sponsorships, value added promotions, advertising and media relations.  A valid driver’s license is required.
  • High degree of oral and written communication skills and attention to detail
  • Self-motivated, self-starter with the ability to work under pressure and meet deadlines.
  • Government experience is a plus.
  • Strong understanding of new technologies and how they can be applied to marketing
  • Sound understanding of branding and marketing principles
  • Ability to develop and manage a budget
  • Creative and innovative
  • Team Player and Problem solver

 

Physical Requirements and Work Environment:

 

Performs varied administrative responsibilities; usually under moderate direct supervision, allowing latitude for use of independent judgment.  However, the position will require working with a team of professionals who take on their own assignments but also share assignments with one another.    Composes a variety of correspondence, especially to the public.  Establishes and maintains a variety of complex records and reports.  Computes and compiles data.  Sets up and maintains files.  Schedules meetings.  Observes conditions in the community, speaks with community leaders, takes photographs, and makes presentations before governmental committees, boards and community organizations.

 

Salary Range:  $30,000 - $40,000 DOE

 

Apply to:  info@rma.us.com

 
RMA Special Events & Marketing Manager -
Job Postings
Wednesday, May 07, 2014 11:41 AM

Special Events & Marketing Manager - Redevelopment Management Associates

Position Summary(Major Job Duties)

Under general direction, this position is responsible for planning and coordinating special events and marketing activities with a focus on retail business districts and commercial areas within a redevelopment area to create a vibrant, exciting destination for residents and visitors. Additional activities include PR, marketing and promotions, business attraction and communication, social media application, and organizing promotional activities and campaigns. Applicant must be passionate and have a high degree of energy and dedication and be able to work independently and efficiently.

 

Essential Functions:(Essential functions, as defined under the Americans with Disabilities Act, may include the following tasks, knowledge skills, and other characteristics. This list is ILLUSTRATIVE ONLY, and is not a comprehensive listing of all functions and tasks performed by incumbents of this class.)

 

Duties and Responsibilities:(Which are not in any hierarchical order)

  1. Responsible for all special event and marketing activities within two redevelopment districts with a focus on the retail business districts and commercial areas.
  2. Manage major and monthly special events, seek sponsorships for events and oversee and coordinate all aspects of event planning and implementation.
  3. Meet with merchants on a regular basis to gain support and participation in redevelopment efforts. Work with merchants to improve the image of the businesses in the area.
  4. Responsible  for  business  attraction  including  meeting with  prospects,  identifying  target tenants, calling to follow up with potential tenants, and working   with area real estate professionals to attract new businesses.
  5. Oversee design of printed communications such as brochures, flyers, etc; update web site, daily social media activity, create newsletters, media, etc.
  6. Draft annual retail marketing plan to identify clear objectives and strategies to promote the redevelopment activities of the retail areas.
  7. Performs related duties as assigned.

 

Knowledge, Skills and Abilities:

  • High degree of oral and written communication skills, personable and friendly disposition and a positive Can-Do attitude. Have a high level of energy and persistence and passion towards the mission of the Agency.
  • Experience in planning, coordinating and implementing special events, business promotions and multi-faceted activities.
  • Demonstrate experience at leveraging and receiving sponsorships, grants, in kind and other services to support retail promotions and special events or activities.
  • Have a strong dedication and commitment to assisting businesses
  • Knowledge of using social media as a promotional tool. Experience in application of social media in business promotion and attraction, attracting residents and visitors to events.
  • Knowledge of the principles, theories, philosophy and techniques of retail and commercial marketing, promotions, and advertising.
  • Ability to draft marketing plans and their application to retail and commercial marketing.
  • General knowledge of main streets or businesses improvement districts and their activities.
  • Knowledge of merchant development, merchant outreach processes and facilitation.
  • Strong presentation skills especially in visual presentations.
  • Ability to establish and maintain effective working relationships with subordinates, supervisors, peers, and the media.

 

Physical Requirements and Work Environment: Work involves walking and meeting with people in the field, sedentary to light work in an office setting, out in the community or at project locations.  There is occasional needs to stand, stoop, walk, sit lift objects (up to 25 pounds) and perform similar other actions during the course of the workday.   

 

Minimum Qualifications:  Bachelor's degree from an accredited college or university in Marketing,  Public Relations, Business, Retail Sales or a related field, or a minimum of five  (5) years proven experience in a related field, or any equivalent combination of training and experience. Experience in planning and coordinating special events and activities, retail marketing, business attraction, retail merchandizing. Experience in seeking sponsorships, value added promotions, advertising and media relations. A valid driver's license is required.

 

**Government experience and knowledge of the redevelopment process a plus**

 

 

Salary Range:  $40,000 - $55,000 DOE

 

Location:  RMA offices are located in Pompano Beach, downtown Miami and Delray Beach. 

**This position is based in the City of West Palm Beach** 

 

 

Apply to:  info@rma.us.com

 
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