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Experiential Education Lounge


New this year!

Visit the Experiential Education Lounge for hands on education from the experts on everything from productivity apps to perfecting your sponsorship sales pitch. Meet with consultants for reviews of your website and social media pages. Engage with your peers for roundtable discussions and idea sharing.


Experiental Education

Wednesday, August 22 10:45am - 12:00pm
Nick Borelli
Event Influencer Marketing – The Most Powerful Strategy You Aren’t Using
Learn why industries like fashion and travel have been benefitting from influencers for years. Credible authorities with engaging platforms have earned trust and under the right circumstances that trust can be used to increase your event’s attendance. Learn responsible and holistic methods for working with influencers beyond just increasing messaging impressions but also as avatars of your attendee’s personas and part of your planning team.

Wednesday, August 22 3:15pm - 4:30pm
Dan Kowitz
The "90 Second" Sponsorship Pitch
This session will guide attendees on how to pitch their sponsorship value proposition in less that 90 seconds. The session focuses on providing attendees live practice and feedback. Learn the 90 Second Pitch sales philosophy and how to use these skills as a guide for how you pitch over the phone, write emails and prepare sales decks.

Thursday, August 23 10:15am - 11:30am
Tess Vismale , CMP, DES
15 Must Have Productivity Apps
You hear about new apps every single second of the day. Life is too short and data is too precious. So which ones do you download? Which ones work and don’t, and more importantly, how would they work for your needs? All of these questions answered in this session and then some. Come learn of great apps that can rock your world! We’ll share the apps, and show you exactly how to use them. Catapulting your productivity using the latest apps and online solutions, Getting comfortable with new apps and learning how to choose what works best for you and Finding out if you already have downloaded the cool apps, or are missing some!



Consulting is available on the following topics from our experts.

Event Security
Matthew Frost, Department of Homeland Security
Tuesday, August 21 | 1:30pm - 3:30pm

Social Media Reviews
Nick Borelli, Borelli Strategies
Wednesday, August 22 | 1:30pm - 6:00pm

Alcohol Licensing and Regulations
John Harris, Gray Robinson
Thursday, August 23 | 11:30am - 12:30pm

Website Reviews & E-Commerce Tips
Jessica Roberts and Amy Pelzl, Saffire
Thursday, August 23 | 1:30pm - 4:30pm

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